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FOR IMMEDIATE RELEASE
For more information contact:
Desiree Strong (Crosby-Wright) ..………………………(480)-367-1112


ORPHEUM LOFTS SELLS THE VALUE OF URBAN LIVING IN RECORD MONTH

PHOENIX (June 23, 2003) – Orpheum Lofts reports record sales of 16 units in the last month, demonstrating the high demand for loft living in downtown Phoenix.

Orpheum Lofts is the first vertical, master-planned community to hit downtown’s historic district of Copper Square. The Art Deco mid-rise is nearly 40 percent sold as of mid-June.

“People are really buying into the city living concept as our sales success indicates,” said Norman Sheldon, TASB,LLC principal. “Luxury amenities and elegant lofts coupled with downtown access has allowed us to create the ultimate urban experience.”

Valley residents are embracing the revitalization of downtown with the anticipation that Phoenix will soon be on the same lines as Denver’s LoDo, San Francisco’s South of Market, and New York’s SoHo.

“As our first historic, residential high-rise restoration project, Orpheum Lofts is a milestone for Copper Square,” said Brian Kearney, president and CEO of the Downtown Phoenix Partnership. “It will meet a strong demand fueled by the growing corporate base, landmark projects such as the Phoenix BioScience Center at Copper Square and by residents who are simply looking to enjoy an urban lifestyle that cannot be found anywhere else in Arizona.”

Located at the northwest corner of Adams Street and First Avenue, the 11-story building offers 90 spacious loft homes encompassing 90,000 square feet in the heart of Copper Square. In addition to the luxury lofts, upscale retail shops will occupy the streetside perimeter on the first level of the 1931 building.

At Orpheum Lofts, future residents can select floor plans ranging from 712 to 1,800 square feet. Larger homes can be created by combining two or more lofts. The 90 loft homes are available for purchase at prices ranging from the very low $200’s to $500’s. In addition, a magnificent penthouse is also available.

Orpheum Lofts amenities include an exclusive, state-of-the-art fitness center, indoor heated lap pool and spa, a conference and event room, a landscaped courtyard and a full-service business center. Valet parking and a 24-hour doorman will also add to the residential building’s security and prestige.

A fully furnished model and residential sales center are now open at 114 West Adams Street. Sales office hours are 10 a.m. - 6 p.m. Monday thru Friday, and by appointment only on Saturday and Sunday. For more loft information or to set up an appointment call (602) 252-5120

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